Empowering Rural Women Through Self-employment in Healthy Food Production
Project Overview
Mr. Krishna Mohan, a dedicated rural development sponsor, has launched this initiative
to empower women in rural villages. The project aims to create sustainable self-employment opportunities, fostering economic independence and entrepreneurship
among women with the help of Nutreat and its unique processing techniques of
handcrafting.
Project Sponsor: Mr. Krishna Mohan
Survey Team: Vijay and Raghavendra - Interns at Nutreat
Key Actions Taken
• Intern Involvement: Vijay and Raghavendra, Nutreat interns, act as a bridge
between the sponsor and rural communities, conducting field visits and engaging with
local women.
• Field Work and Engagement: After initial challenges in Mandapalli, the project
successfully identified enthusiastic women in surrounding areas.
Objectives
• Economic Empowerment: Equip rural women with training and resources to
start their own businesses producing Ragi-Almond flour, a healthy and in-demand
product.
• Income Generation: Promote income generation through small-scale food
production.
• Self-Reliance: Foster self-reliance by developing skills, knowledge, and financial
literacy.
• Community Impact: Strengthen the social fabric through collaboration among
women and enhance overall well-being in rural communities.
Methodology
• Community Meetings and Project Discussion:
Meetings were held to explain the project's goals, Mr. Krishna Mohan's sponsorship,
and Nutreat's training role.
Discussions focused on the importance of economic independence and how self-employment opportunities improve livelihoods.
• Data Collection: Detailed information was gathered from interested women,
including: | Name | Date of Birth | Address ||---|---|---|---| |
• Gunduboina Satyavathi | 01-01-1941 | Battelanka, Malkapuram - 522254 |
• | Mandapati Subbalakshmi | 1971 | Mandapalli, East Godavari District - 533244 |
• | Vantrapati Divya | 22-01-2000 | Paaticheruvu, Ravulapalem - 533238 |
Financial Projections
A. Initial Investment per Woman (3 Participants)
• Mechanized Stone Grinder: ₹ 11,500 (one-time purchase) or
• Stone Grinder (Manual): ₹ 3,000 (one-time purchase)
• Sanikela (Stone Mortar & Pestle): ₹ 1,800 (one-time purchase)
B. Raw Material Costs per Batch (50Kg Production)
• Ragi (60%): 30 Kg * ₹ 55/Kg = ₹ 1,650
• Almonds (40%): 20 Kg * ₹ 850/Kg = ₹ 17,000
C. Packaging Costs per Batch (50Kg Production)
• Pouches (500g each): (50 Kg / 0.5 Kg/pouch) * ₹ 7/pouch = ₹ 700
D. Total Cost per Batch (50Kg Production)
Raw Materials (A + B) + Packaging (C) = ₹ 1,650 + ₹ 17,000 + ₹ 700 = ₹ 19,350
E. Sponsor Investment Breakdown
• Initial Investment (3 Women): ₹ 11,500 + ₹ 3,000 + ₹ 1,800 = ₹ 16,300 per woman
* 3 women = ₹ 48,900
• Raw Material Cost (First Batch): ₹ 19,350 per batch
• Packaging Cost (First Batch): ₹ 700 per batch
Proposal to Mr. Krishna Mohan: Nutreat Ragi-Almond Initiative
Introduction
Nutreat is excited to present a proposal for the "Ragi-Almond Delight" project, a
collaborative effort to empower rural women through self-employment in healthy food
production. This project aligns perfectly with your commitment to rural development.
Product: Nutreat Ragi-Almond (300g Pouch)
Profit Sharing with Women's Initiative:
• Nutreat proposes a profit-sharing model, contributing 15% of the quarterly profit
generated from each pouch of Ragi-Almond to the project.
Total cost of ragi almond (300g):
Total variable cost of ragi almond is 126.90
Benefits for Mr. Krishna Mohan:
• Support a sustainable self-employment initiative for rural women.
• Contribute to a healthier and more empowered rural community.
• Earn a consistent quarterly profit share from Nutreat Ragi-Almond sales.
Transparency and Communication:
• Nutreat is committed to transparency. We will share detailed production cost
breakdowns and quarterly sales reports with you.
• We will keep you informed about the project's progress and the impact it creates
on the lives of participating women.
Next Steps:
• Upon your approval, Nutreat will finalize production plans and launch the RagiAlmond product.
• We will establish a clear system for tracking sales and calculating your quarterly
profit share.
We believe this project offers a unique opportunity to combine financial success with
social impact. We look forward to partnering with you to make the "Ragi-Almond
Delight" initiative a resounding success.
F. Nutreat Product Revenue Potential
Nutreat can purchase the Ragi-Almond flour from the women at a fair market price,
contributing to their income and establishing a sustainable supply chain. The exact
revenue for Nutreat depends on the selling price they determine.
Conclusion
The "Ragi-Almond" project empowers rural women through self-employment in healthy
food production. By fostering economic independence and self-reliance, the project
strengthens rural communities. The collaboration between Mr. Krishna Mohan, Nutreat,
and the enthusiastic women promises a brighter future for all